Gustavo Martinez – Renowned Marketing and Advertising Consultant shares his insights into success

For over 35 years, Gustavo Martinez has successfully built a well-known and well-respected name for himself in the marketing and advertising world. His innovation and creativity have launched many of his projects to become some of the most influential ads changing the pop culture all over the world. Martinez is passionate about what he does and believes that you can achieve anything you set your mind to, no matter how great the dream.


Marketing mindset


Throughout his years of experience in the marketing and advertising field, Martinez has acquired a unique and insightful view of what it takes to make it in this business. His generous and positive nature makes him happy to share his knowledge and wisdom with anyone who wishes to learn. He even has experience advising and guiding companies in their recruitment process for new hires.


When it comes to the marketing mindset, one of the things that makes it so different from other jobs is the way in which marketing and advertising combine the rigid structure of traditional business environments with open-minded creativity. In order to be successful, an individual requires a lot of independence in order to cultivate their creativity, but still be able to meet the demands of deadlines and time management. Gustavo Martinez also believes that while it is a natural tendency for people to ignore or deny their mistakes, it is far more beneficial to you and your business to actively seek out those mistakes and learn from them.


Employee to Entrepreneur


Gustavo Martinez now utilizes his creative marketing mind as a consultant for companies. This allows him to really give his clients personal attention and still remain hands-on to ensure the clients benefit from the best results. Before Martinez became a consultant, he held a number of positions at some of the most well-known firms in the world. He has put his many talents to use at Henkel and Price Waterhouse where he served some of their most elite clients. He held the position of President at both Olgilvy and Mather and McCann World Group. At J.Walter Thompson Worldwide Martinez was named Chief Executive Officer.


What the Future Holds


Marketing and Advertising have not kept pace with the advancement of technology according to Gustavo Martinez who believes there is still great power to be harnessed. The Internet of Things has holds incredible promise that has not been fully actualized. Martinez gives an example of a refrigerator that is able to detect when a person may need a snack or food item based on their past patterns and the time of day. The appliance could then suggest a specific food item or brand based on the preference patterns it has collected over time.


Charity and Generosity


Martinez is a firm believer in giving credit where credit is due. He hires and surrounds himself with the most talented people he can find and always gives credit to the members of his team where they are due. Martinez’s generosity extends beyond the confines of his profession, he also has a true heart for charity. Despite his career, Martinez genuinely believes that charity should never be used for personal status or professional advertising; that is not true charity. Martinez believes it should come from the heart and stem from a real desire to help others and give back. He believes that charity begins at home and should extend to your surrounding community.


Read to learn more.

Sergey Petrossov Has Utilized the Unused Hours of Private Jets

Sergey Petrossov might be one of the business owners on the planet; however, he is not inexperienced. Already, he has taken the world of entrepreneurship by storm. He founded a company called JetSmarter and, today, the company has grown to a few hundred employees. In addition, he has gathered the support of some of the wealthiest investors in the world. He has made a name for himself by trusting in his own ideas and passion. He has tapped into the potential of the world of private jet travel and has turned an opening in the industry into a $1 billion business. Now, people are starting to say that his company is going to revolutionize the way people travel. This is only one of Sergey Petrossov’s goals.

Sergey PetrossovSergey Petrossov recently explained his business model and the fashion in which his company conducts its business. Currently, jet owners give the booking of their flights to a management company. This company is responsible for making sure that the plane is well-maintained, is full of passengers, and has a highly trained pilot. Unfortunately, many of these planes fly far fewer hours than they are able to. In essence, there are unused hours every year. In this fashion, JetSmarter is seeking to take advantage of these unused hours. To date, the company has integrated more than 3,000 private jets across the globe. He knows that these hours go unused and, therefore, by flying these hours, he guarantees a return on his investment for both himself and his investors. While traditional companies might not be able to fill these hours, JetSmarter can.

Sergey Petrossov loves the challenges that come with running his own company. His business travels largely by word of mouth and through the channels on social media. His company is easily accessible from anywhere in the world with the tap of a button on a smart device. The convenience has led to the growth of his business.

Fortress Investment Group Credit Business Manager And Chairman Peter Briger

Financial executive Peter Briger held a leading position at Goldman, Sachs and Company for 15 years, becoming a Partner at the firm in 1996, before he later joined the New York-based private equity company known as Fortress Investment Group in 2002 and started working as the overseer of its Credit and Real Estate Business. He was responsible for raising over $4 billion for the Fortress Credit Opps Fund IV, which helped the group substantially increase its annual profits. By November of 2006, Peter Briger was given the title of Principal of the company, and in August 2009, he was elected as its Co-Chairman.

Most of the wealth that the experienced investor has accrued while working at Fortress has come from strategically trading distressed assets, which are the types of debt that other investors tend to reject. He has said that he sees many opportunities to profit from distressed debt, due to the fact that when banks are forced to sell non-performing or risky assets because of the demand from shareholders, he and Fortress can scoop them up at deeply discounted prices, then sell them at a higher rate. Peter Briger also helped his previous employer Goldman, Sachs and Company steadily grow its revenue for several years through a division he founded within the company called Goldman’s Special Situations Group.

In addition to being a part of the financial industry as an expert investor, Peter Briger is also a board member at a few charitable organizations that work to provide assistance to the needy, and to prepare students for future educational opportunities. Through a foundation called Tipping Point, he contributes to serving low-income families in the San Francisco area, and through Caliber Schools, he works within the organization to find ways to help students attending charter schools be better prepared to compete when they enter 4-year colleges, and when they go on to pursue their professional careers. Peter Briger graduated from Princeton University with a BA degree, and he earned an MBA degree from the Wharton School of Business at the University of Pennsylvania. The married father of four made it onto the Forbes Billionaire list in 2007. Learn More.

Bhanu Choudhrie Builds Upon The Success Of His Family

Today, Bhanu Choudhrie is the head of the C&C Alpha Group – an international private equity firm launched in 2001. A renowned philanthropist and entrepreneur, Bhanu Choudhrie has grown C&C Alpha Group into one of the premier firms of its kind, specializing in developing emerging markets in places such as the Philippines and India. Since its inception, C&C Alpha Group has dabbled in a number of diverse sectors, helping to create a strong portfolio with a winning resume. For his efforts as a philanthropist and entrepreneur, Mr. Choudhrie has received many awards over the course of his career, including being honored as the Entrepreneur of the Year less than a decade after founding C&C Alpha Group.

Bhanu Choudhrie is a graduate of Boston University, garnering an undergraduate degree in International Business and Marketing, and he later pursued further education at Harvard University. Upon graduation, Mr. Choudhrie sought to build upon the foundation laid by his family in the early 1970s and viewed the launch of C&C Alpha Group as the most logical step for the future. In addition to his work with C&C Alpha Group, he has also established a significant presence within the banking industry – a trend that can be traced back to his great-grandfather, who once held the position of Chairman with India’s Punjab National Bank. He previously held a position on the Board of Directors with Atlantic Coast Financial Corporation until its acquisition by Ameris in 2018 and is currently a board member with Customers Bancorp.

Bhanu Choudhrie’s workday generally begins around 6:00 AM, starting with a routine of analyzing global financial trends through reputable media outlets, after which, he heads to the office to meet with his staff. Despite his individual successes, he credits his ability to bring his ideas to life, to the practice of surrounding himself with a knowledgeable team. In fact, many of the secrets to Bhanu Choudhrie’s continued success are based on intangibles such as, making time for unwinding and creative thought, as well as exercising, and taking an even-keeled approach to investment.

The Real Real Generates $300 Million In IPO

The clothing and handbag resale market has grown significantly over the past several years, with there being a variety of companies established to take advantage of the niche. One firm that’s been riding this wave has been The RealReal, which has recently seen a successful IPO. Debuting on the New York Stock Exchange for $20 per share, the company saw a 40% increase by the close of the business day.

Based on, Real Real is an online marketplace that’s become increasingly well known for buying and reselling second-hand and authenticated luxury clothes and handbags. Some of the more notable brands that the firm carries are Gucci, Christian Louboutin, Chanel, and others.

As a result of the successful IPO, the firm has raised $300 million for its operations, with this being a sign of the overall market’s health. Despite being only a few years old, Real Real has attempted to differentiate itself from competitors in a variety of ways.

The most notable of these is that it offers customers a consultation service for regular customers who want to part with their goods. Alongside this is the fact that it has a team of horologists  and gemologists to inspect and authenticate each of the products that are sent into the company.

Real Real currently generates its revenue through receiving a percentage of sales through its website. The organization also has three stores spread across Los Angeles and New York, with the firm reportedly planning on opening more in the coming months.

Despite the company’s growth so far, it has yet to make a profit and posted a $76 million loss in the last fiscal year. However, the recent IPO should allow the company to expand many of its operations, which should lead to reduced margins and a larger profit over time.

Much of this investment could be focused on acquiring a larger userbase, which has already proved to generate a significant amount of revenues for the company. According to The RealReal, the average order from each customer came in at $446. As a result, increasing the marketplace’s consumers should significantly expand its profitability. To see more about Real Real you can visit

Maarten de Jeu with Revolutionary Business Ideas

A business corporation is a modern term for high profile and wide-reaching business activity. Just a few decades ago, businesses were mostly confined to their domestic country and even more so their home area. The expansion has only been possible through a series of advances in technology. There are computer programs where data can be inputted and a reliable result produced. It is imperative that accurate and secure information is collected for this process. Maarten de Jeu was one of the first ones on the scene to act with this new technology. He single handily expanded several companies into foreign markets. He describes in an Ask Reporter about a new job position that taken the business world by storm.


In order to understand how this position came to be, Maarten de Jeu elaborates on his upbringing. He grew up in an environment that favored international thinking over what was directly in front of him. Maarten de Jeu undertook a massive project to learn several foreign languages. An individual has to speak the language to conduct business in a fast and efficient manner. However, education is also needed to be taken seriously by those in the industry. He graduated from the University of Oxford with high recognition from his peers. The years following his university time were spent getting his name known by all far and wide across the industry. In 2012 everything came to a head with the creation of his personal firm. Maarten de Jeu was not in the position he always dreamed of. Learn more:


The types of tasks he has performed would come under the position of corporate development. A business is sustained by a series of core operations that occur on a daily basis. The first pillar is building relationships with other parties. Different businesses can often find some common ground in being able to interact in the same space. However, the process of mergers and acquisitions is a much bigger concern for someone in this role. A business lives and dies by its ability to keep up with the competition. Each of these options gives a business the chance to grow stronger or continue for another day under a new entity. The last pillar revolves around the managing of inter-company assets. Corporate development decides which should be acted upon and which ones should be removed. 


In order to complete these actions in a swift and timely manner, Maarten de Jeu describes the traits a company should look for an individual to be hired for this position. The basic skills should be communication and free-thinking. Corporate Development is a position that can not be easily completed by just anyone. He expands on how social skills can make or break an individual in this role. They have to hold their ground while keeping their clients interest in the front of their mind. However, the opposing party must be taken into account. Business is all about compromise for the sake of moving to the next issue on the plate.

Connect with Maarten on LinkedIn

American Addiction Centers on College Sports, Partying and Drinking on Campus

The fall is an exciting time for college campuses. This is a time when incoming students start their freshman year. It is also a time when returning students go back to school to finish obtaining their degrees.

Fraternities and sororities are getting ready for another big year on campus and sports teams are anticipating the start of a new season. American Addiction Centers knows that drinking and drug use will also increase during the start of a new school year.

August and September are extremely busy months during the fall. This is the time when students are settling into campus and getting ready for another busy year of studying, seeing sports games and partying.

Read more: American Addiction Centers Network Of National Facilities

American Addiction Centers is a drug rehab organization that has select locations all over the United States. This drug and alcohol treatment facility realizes that many college students succumb to alcohol and drugs during sporting events and parties.

Parents, here is some important information that American Addiction Centers has to say about this situation. Sporting events such as football games usually kicks off the fall season on campuses.

Major universities are usually packed to the brim with college students and local people supporting their team. Everybody is partying and having a good time. American Addiction Centers knows that drugs and alcohol play a large role in these events.

Students typically tailgate before the game begins. Many colleges will have 12 p.m. kickoff times to start the event. Student will already be up drinking as early as 5 a.m. – 12 p.m. getting “drunk” or “buzzed” before the game begins.

Some other college kids will be doing drugs to get high before the big game. Once the game rolls around they will pumped full of alcohol. They will even drink during half time.

Night games on college campuses are the same way. Many college students use them as an excuse to get drunk and party. Remember, some college students don’t attend the games. They will go to an on campus, bar and drink with their friends to watch the event.

Partying on campus is a weekly occurrence. Many parties start on Friday afternoon and evening but some start as early as Thursday night. The partying then lasts all the way until Sunday morning. Sometimes they will go all the way until Sunday night. Fraternities and sororities are big on weekend parties. However, they are not the only people that party all the time. College kids will usually gather in their dorm room or at some popular campus spot to drink and do drugs.

Related: American Addiction Centers Reviews | Glassdoor

American Addiction Centers knows that drinking and partying is a huge aspect of campus life. People who never partied before will usually find these activities to be lively and very fun. People who like to party will also be drawn in the merriment and drinking.

Unfortunately, some young adults will get hooked on drinking and drugs while in college. They will hard time escaping from the bonds of these substances. American Addiction Centers know they can become lifelong addicts from simply engaging in drinking activities for sports games and parties at college.

Like AAC on Facebook

Learn more about American Addiction Centers:

Marketing Consultant Gustavo Martinez

Gustavo Martinez is a longtime professional in marketing and advertising. His career spans over thirty years. After working as a marketing professional for several years, Gustavo eventually became a top executive. Once promoted to executive level positions, Gustavo led a couple of the top firms in the marketing field. He was most recently the chief executive officer of one of the industry’s most successful firms. While serving as a top executive at leading advertising firms, Martinez was responsible for putting together some very successful campaigns for many companies. He would later resign from his executive position and pursue opportunities as an entrepreneur.


Today, Gustavo Martinez is a marketing consultant. As a consultant he works independently as an individual assistant to companies looking to get more out of their marketing campaigns. Martinez uses his expertise to guide businesses in setting up advertising campaigns as well as giving them advice on how to better reach out to potential customers. Over the past few years, Gustavo has been able to establish a highly successful marketing consulting practice due to his expertise and ability to meet the needs of his clients.


Gustavo Martinez works with a wide variety of clients. He spends a lot of his time working with large corporations and medium sized businesses. However, the most common type of client he works with is startup entrepreneurs. Gustavo regularly provides his assistance to new businesses that are looking to gain an edge in the marketplace. Since these entities are just starting out and have limited funds, Martinez uses his expertise to help provide them with the most effective marketing tactics that require little to no capital.


Over the last thirty years, Gustavo Martinez has established himself as a successful marketing professional. During his career, he has followed some keys to his success. One of the main factors in his career success has been his ability to listen carefully to client’s feedback. This allows him to better assess their needs and find solutions to their problems. Another key to his success has been creativity. Martinez believes that it is vital to be creative when devising marketing campaigns. Since every organization is different, they will all have unique needs in terms or promoting themselves. When it comes to his keys to success, Gustavo has also said that hiring and working with top talent was also important.


In recent years Gustavo Martinez has expressed an optimistic viewpoint towards the marketing and advertising industry in regards to its future. He believes that the internet of things will continue to make improvements on the industry as a whole. The advances of technology will enable many companies to better promote themselves more easily. However, he still believes that professionals and firms in the industry will need to maintain their fundamentals in order to excel in the field. According to Gustavo, Marketing professionals will need to be mindful of things such as establishing a brand, assessing a client’s needs and staying up to date on the latest trends in the marketing industry.



Follow Gustavo Martinez on twitter.

Jose Auriemo Neto and the Company JHSF

In the middle of the last decade, Jose Ariemo Neto, CEO and chairman of the Brazilian real estate company JHSF, led it to enter the luxury retail sector. Their first such project would be Cidade Jardim, which today holds 180 stores, nine residential towers, four office towers, and one mixed-use building. Around the same time that the entered it, Jose succeeded his retiring father, the co-founder of former CEO of JHSF. In 1998 Jose had been instrumental in helping his father take the company into the retail sector in general by successfully obtaining the rights for the company to construct its first retail store, Shopping Santa Cruz.

Today, Jose says that during an average workday he works from about 7 a.m. to 9 a.m. Fabio co-founded the company JHS with his brother Jose Roberto Auriemo in 1972. They led it together until the 1990s when a strong disagreement about the direction of the company led to them dividing into two separate companies which they each took full ownership and leadership of. These companies were called JHSI and JHSF.

Jose took JHSF. After seven years had passed the brothers made up, but agreed it was best to keep their companies separate. Jose Auriemo Neto is so busy a businessman that he rarely takes a vacation. However, he does have days off in which he loves to spend time with his family and to golf. He, his wife Marianna, and their two children have lived in three different homes in the last 20 years. Learn More.

Jason Hope A Well Renowned Futurist, Philanthropist And Investor

As a qualified futurist, Jason Hope has developed a reputation. He utilizes this expertise with a enthusiasm for and explicit comprehension of technology to observe the sector and predict where the technology’s future is going. Based on present developments in technology, Hope thinks that the strength of the Internet of Things (also recognized as IoT) can be an significant factor in the future of contemporary culture as a increasing amount of machines become connected.

Hope’s technology tips and perspectives are useful for contemporary companies and people searching for the finest ways to capitalize on this technology in the future. Jason Hope having grown up in Tempe as an Arizona resident and obtained a degree in finance from Arizona State University, as well as an MBA from the W.P. Carey Business School of ASU.

Follow Jason Hope on Twitter

With a good morning meal and physical activity, he begins every day. Hope has a regular routine when he first log on to any laptop to check emails, messages and social media accounts. Taking regular computer breaks to keep composure. He likes to begin with maintaining stuff fundamental. It will only spend time on over-complicated concepts and promote failure. Contact individuals who are very near to me to obtain feedback about his thoughts. Any job or project on which he operates is one move at a moment.

Jason Hope understands that it is hard for young learners or businesses to get a business venture off the floor. Some youthful minds have wonderful thoughts, but the economic state would not allow them to save enough cash to get began.

Entrepreneurs should concentrate on one venture at a moment. New entrepreneurs are accustomed to jumping to every little chance that goes with them and completely disregard their primary task. Giving up your main revenue source is always a bad idea, even if on the other hand you think the grass is greener. Jason Hope continues to spread his ideals and improve his business life simultaneously.

Search more about Jason Hope: