The Mini Gold Mine called EOS Lip Balm

This amazing product EOS Lip Balm has hit tremendous goals in the cosmetic industry. Firstly, the company decided to enhance the overall appearance of their product which in turn knocked out the majority of their competition. After the appearance, and effectiveness of EOS Lip Balm has been perfected and put out on the market the great reviews came flooding in. Once the company had seen the reviews they decided to step up their marketing in a number of ways!

The positive feedback from EOS Lip Balm inspired the company to expose their product to the market with the full intent of getting more sells and more positive feedback. The company began to team up with high profile celebrities, high-end YouTubers and social media influencers and even big brands such as KEDS shoes.

The amount of research the company has done in order to reach the proper audience and to team up with the correct brands has done them great justice. The EOS Lip Balm company is the perfect example of how to conduct and execute in the marketing process. The company has managed to reach the top of their niche while standing within its boundaries and that reason alone has lead EOS Lip Balm straight to success. This company is the perfect example for anyone going into business and looking for a case study!

EOS Lip Balm

EOS just introduced two new products to their line of EOS lip balms. What’s so special about the two new balms is that they are made with hemp seed oil. EOS isn’t the first to incorporate hemp seed oil into cosmetics recently, so it makes complete sense that these two additions have been launched alongside competitors’ products.

In an attempt to compete with manufacturers that release new cosmetics in a matter of weeks, EOS has decided to try something different. Since it usually takes EOS a year to turn a product around, they’ve launched their new EOS lip balm with micro-batches that allows them to bring trending products to market in a matter of weeks even if there are limited quantities.

Take a look at companies like Apple or brands like Air Jordan and you’ll notice that limited supplies make products much higher in demand and it’s a specific tactic used to sell out quickly every time a new product is released. These products will not receive the same marketing or press in order to expose it to their audience. This is an important omission that allows them to launch the product in such a short time in response to trends. According to EOS, this same approach will allow them to reward their loyal fans since those are the ones that will know about the new product releases done via micro-batches.

The two new limited edition EOS lip balms come in Happy Herb and Baked Brownie. They are modestly priced at just under $5. Similar to other favorite cosmetic oils, the hemp seed oil will provide moisture and soothing effects for chapped or dry lips. The EOS lip balms do not contain CBD.

Sunday Riley: The Woman Behind The Brand

Sunday Riley is a luxury skin care brand that is sweeping the nation. It is known for it’s incredible quality and results. When a skin care line is that great, it is always more welcoming when you know the face behind it all. Sunday Riley had a pop up shop in Manhattan earlier this year to showcase her new foundation. That is where Sunday Riley got much more personal about herself and her brand. Sunday, who named her brand after herself, shared many of her tips, tricks, and beliefs for the future of her brand.

Sunday created this Sunday Riley in 2009 with the hopes of giving people beautiful more nourished skin. Her goal is to grow old while still looking young. She is humbled beyond belief that she is able to share her brand with so many women around the globe. She takes pride in all of her products and if she loses it in any of her products, she will pull the products from the shelves. She did just that. There is only one product that is still on the shelves from her original line. Like every business, we learn from mistakes. She created a Sunday Riley makeup line in 2011 that didn’t succeed. However, she is constantly reinventing and reformulating products until they are perfect.

Sunday also shared her skin care routine with her products. She exfoliates with Good Genes three times a week to get rid of dead skin cells that accumulate on the skin. In the morning, she washes her face and puts C.E.O. vitamin C serum on her skin followed by Tidal brightening cream. At night, she washes her face, applied Luna night oil to her skin, followed by C.E.O. cream. It’s comforting to know that the creator behind a brand uses and enjoys her products.

To read more on this interview, check out The Cut.

Unsure If You Should Take The “Basis” Supplement? Read on to Find Out Why It Works

Anyone who has wondered about what the supplement Basis is all about is not alone. It comes from Elysium Health, a consumer health company co-founded by Dr. Leonard Guarente. Long before he co-founded Elysium Health, Guarente conducted significant research on the molecular and genetic causes of aging. In addition to serving as chief scientist of Elysium, Guarente is also  the director of the Paul F. Glenn Center for Biology of Aging Research at MIT.

Elysium works with a network of  world-class scientists and clinicians from leading academic institutions including Harvard, Yale, and Stanford. These scientists guide the direction of the company and its research.

Basis works by increasing levels of a coenzyme in the body known as NAD+. This is a very important coenzyme as it relates directly to our cellular health overall. NAD+ levels decline naturally in our body as we age. In a clinical trial, Basis increased NAD+ levels safely and sustainably by an average of 40 percent.

It is easy to purchase individual bottles of Basis or a subscription plan via the Elysium Health website. Take a look at some of the subscription levels from the company’s website:

  • Month-to-Month: $50
  • Six Months: $270 ($45 per month)
  • One Year: $480 ($40 per month)

The longer your subscription, the more money you’ll save. The six-month plan is the most popular at the moment. You can also purchase an individual bottle for $60.

 

http://time.com/5159879/is-an-anti-aging-pill-on-the-horizon/

Jeunesse Global for a Better Life

Jeunesse Global is a company that is breaking boundaries in the beauty industry. Founded in 2009, this brand is making huge gains in the skin care and cosmetology industry in terms of anti aging properties. They believe that all consumers deserve to look and feel their very best, and that youth should not be something you have to give up as the years pass on. Together, they have created unique products that effectively counteract the signs of aging to give you a flawless, youthful look.

One of their highly loved products are the Reserve packets! These small packets pack a hard punch and are easy to take with you on the go. Inside each delicious packet is a strong blend of super-fruits that will provide your body with the antioxidants that it needs to healthily get through the day. The completely natural ingredients in this tasty blend are very healthy for your heart and support high eye function in your body. On top of this, the formula fights daily stress and will keep you feeling great. Finally, your immune system will thank you, as these ingredients focus on strengthening your body’s immunity.

Another great product to try out from Jeunesse Global is their Finiti option. This is a convenient supplement that is easily added to your daily routine! This product is actually their most advanced supplement that they offer to date. This supplement is not only incredibly advanced, but it contains a unique blend of broth fruits and vegetables that are amazing for you and your body’s health. With this combination of powerful and sustenance filled ingredients, your body will be feeling its best. The properties of the veggies and fruits such as Astragalus Root, Pomegranate, and Turmeric will ensure that the health of your body and mind are both in tip top shape for everything that life throws your way.

If you are ready to stop feeling the effects of old age and regain the looks and feeling of your younger self, make sure you stop by Jeunesse Global for all your cosmetic and skincare needs.

https://www.jeunessegear.com/store/catalog

The Lip Care Market Is Growing And Beauty Startup Evolution of Smooth Is Leading The Way

As quiet as it’s kept there is potentially a new boom industry that is coming to town, so to speak. The key to that industry is located in purses, pockets and drugstores around the world. In case you’re wondering it’s not a wallet, it’s a tube of lipstick or in some cases a sphere of lip balm. Lip balm is so ubiquitous that it can be easy to overlook. In some ways it is so integrated into the daily lives of consumers that it sort of fades into the background. That said, while consumers might not think a lot about the ubiquity of lip balm that does not mean that entrepreneurs have all fallen for the idea that there is nothing exciting happening in the business behind lip balm. While many lip balm brands seem to have failed to give the way their lip care products looked a lot of thought other companies that have entered the lip care space saw lackluster lip care product design and packaging as a big opportunity to make an exciting product.

For the founders of Evolution of Smooth.com using lip balm could be more than a thoughtless chore for the people that were buying it to keep their lips moisturized. According to Fast Company Magazine Evolution of Smooth’s founders believed that using a lip care product could be an experience that delighted the customer and that had the potential to even be fun. With that insight in mind after carrying out market research that helped them identify the most avid lip care customers (women) and their pain points (the need for a lip care product that wouldn’t get easily lost) they went about creating a new kind of lip balm that would incorporate fun and delight. The shape of Evolution of Smooth’s main lip care product the Organic Smooth Sphere made it stand out to customers and has helped the company to sell one million units of their product a week. Within a short time, EOS lip balm appeared on shelves of stores from coast-to-coast in the United States. Stores like Walgreens, Target and Walmart started stocking EOS lip balm.
https://www.kohls.com/catalog/womens-eos-lip-balm-makeup-health-beauty.jsp?CN=Gender:Womens+Brand:eos+Product:Lip%20Balm+Category:Makeup+Department:Health%20%26%20Beauty

 

Nourish Your Body With Shea Butter

If you flip over the bottle of your favorite skincare product, chances are one of the ingredients listed will be shea butter. The simple reason for this is that Shea butter is a powerhouse of rich compounds that benefit the human body. Shea butter, made from the seeds of the Karite tree, have been used in Africa and the world over, to boost the health of skin and hair. These are some of the ingredients that make shea butter so beneficial:

Vitamins: Shea butter is packed with Vitamins A, E, and F, which are proven to nourish the skin and reduce the appearance of wrinkles, scars, and skin blemishes.

UV Protection: Shea butter offers 6 SPF-strength sunscreen, which is crucial to preventing skin cancer and slowing the aging process as a result of sun exposure.

Fatty Acids: There are a myriad of natural fatty acids in the butter that stimulates the body’s natural ability to produce collagen. Collagen helps smooth cellulite and keeps skin plump and young.

But not all shea butter is created equal. Some large companies cut it with refined chemicals that take away natural benefits and add harmful carcinogens. If you are looking for good, pure shea products, check out EuGenia Shea. The founder, Eugenia Akuete, has taken the secret of her mother’s recipe and shared the product with the world.

EuGenia products are specialized to reduce stretchmarks on pregnant women, as Eugenia’s mother made a living as a midwife. However, their shea can be used for any type of skin care, including moisturizing, anti-aging, and scar treatment. Their products are made from pure Ghanaian shea, essential oils and other completely natural ingredients. No harmful chemicals found over at EuGenia. Not only does this small business sell a superior product, but a portion of the proceeds go to St. Charles Minor Seminary Senior High School in Tamale. You, the consumer, get to boost your skin’s health and appearance, and those children get to continue their education Everyone wins in this scenario.