This amazing product EOS Lip Balm has hit tremendous goals in the cosmetic industry. Firstly, the company decided to enhance the overall appearance of their product which in turn knocked out the majority of their competition. After the appearance, and effectiveness of EOS Lip Balm has been perfected and put out on the market the great reviews came flooding in. Once the company had seen the reviews they decided to step up their marketing in a number of ways!
The positive feedback from EOS Lip Balm inspired the company to expose their product to the market with the full intent of getting more sells and more positive feedback. The company began to team up with high profile celebrities, high-end YouTubers and social media influencers and even big brands such as KEDS shoes.
The amount of research the company has done in order to reach the proper audience and to team up with the correct brands has done them great justice. The EOS Lip Balm company is the perfect example of how to conduct and execute in the marketing process. The company has managed to reach the top of their niche while standing within its boundaries and that reason alone has lead EOS Lip Balm straight to success. This company is the perfect example for anyone going into business and looking for a case study!